Royal Bank of Canada
Office Wall Wrap
RBC asked us to design an eye-catching version of their employee Road Map to Success. We spent the time to understand the intricacies of the program in detail so that we could translate it into a coherent and charming series of illustrations that would delight, educate enliven their office space
We found that the best way to describe complex ideas like cyber fraud prevention and online marketplaces was to personify them. Each larger illustration is made up of smaller, individuals acting out the concepts and ideas they represent. That way each individual can contribute to the the greater whole, just like in any modern business.